Saturday, June 24, 2017
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What small businesses need to know about email marketing

Email marketing can make a huge difference for you as a small business owner. Campaign Monitor shares that “email is 40 times more effective at acquiring new customers than Facebook or Twitter.” For every $1...
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Voter disappointment

With the Liberals winning their second straight majority to lead the province of Nova Scotia, many people were upset. But it seems people were more upset by the fact that almost half the Nova Scotians...
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Back it up

Think about everything you have stored on your computer… documents, emails, photographs, videos, music – the list goes on. Now imagine losing it all. Horrific thought, isn’t it! Unfortunately it’s all too common. We have an...

Standing up for libraries

To the Editor:   We talk about education and health care but our libraries are also vital community institutions that are under threat. Together we must stand up for them. During the run up to the provincial...
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A warm welcome three decades ago

To the Editor: Re: Tell your story, published February, 2017   My family arrived in Balfron from Holland almost 30 years ago, on Friday, Aug. 10, 1987. Adrian and I had bought the old Lenny Burris farm. At...
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If your proposal isn’t doing this one thing, you’ve already lost the sale

Ahh…rejected proposals. For many of us, the feeling of inevitable doom when we start writing our proposals can be overwhelming. Just how much effort should we put into creating something that might just get shut...
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Constant change

From one week to the next, the economic landscape in the village can look completely different. And that’s a positive thing. Over the past six months, there have been businesses after businesses making a move to...
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High speed a must

With each passing day, technology is becoming more prominent in the lives of many, including myself. If you own a business, whether small, medium or large, you most likely have a website. What about a...
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Seven red flags you need to fire your client immediately

I thought I’d open this article with a truly scary story: I nearly quit my business because of my first big client. Things were that bad. To make it worse, after our big split, I...

Karen Casey column: A look at Nova Scotia’s Food Development Agency

Nova Scotia has its own agency focused on developing the province’s food industry, Perennia Food and Agriculture Inc.  Perennia is a not-for-profit agency owned by the province that helps farmers, fishers and food processors...